Any man who ventures into the great outdoors is at war with the elements, and that fight cannot be won with a dainty little chapstick that tastes like strawberry smoothies.

Go into battle with Cannon Balm 140°. At .56 oz, CB140° feels like a screwdriver in your hand and is nearly 4x the size of the stuff they sell in grocery store check-out lanes. It’s made of premium, natural and organic ingredients and formulated with SPF 30 to protect against UV rays.

Tested by active-duty military personnel, the unique formulation holds up in the harshest conditions, even withstanding temperatures approaching 140 degrees. With a blood orange mint flavor, it tastes like it’s designed for men, not teenage girls.

Upgrade to the Lip Balm that’s hard to lose and even harder to melt: Cannon Balm 140°.